What others have said:

...a turn-around specialist that has made significant improvements to my College operation.

...We struggled with communication and morale issues, and Marylin was able to get us on a successful track.

When I worked with Marylin, she successfully implemented several new degree and certificate programs within a relatively short time period. She brings integrity, enthusiasm, good humor, intelligence and thoughtfulness to the challenging work she pursues.

...Her prior experience as a college administrator has allowed us to develop new strategies and programs that have significantly increased retention.

Marylin is a wonderful resource for any school owner or President. She has a very uplifting personality that can quickly help to transform an ordinary team into an extraordinary one. A turn-around specialist, Marylin has made significant improvements to my college's operation. I wanted results, and I got them. — Allen Stehle, President/Owner Beal College, Bangor, ME

...can quickly help to transform an ordinary team into an extraordinary one.

Marylin has served as a critical voice in developing our new Student Success Coaching Program. Her innovative, thoughtful and dynamic ideas and suggestions have proven to be invaluable to this very successful effort. In addition, she has proven to be an excellent resource for our retention initiatives. Her prior experience as a college administrator has allowed us to develop new strategies and programs that have significantly increased retention. — Judith Lilleston, Ph.D. Director, Student Success & Retention The College of Westchester, White Plains, NY

Accreditation: What Is It and Why Is It Important?

ACCREDITATION:  College administrators generally know what accreditation is and why it is important, but new administrators will benefit from the brief primer of this complex process in higher education. The following article is intended as a primer for those not familiar with accreditation and may be reproduced for distribution provided the author’s by-line and bio (as it appears in its entirety) is included in the reprint.

 

There’s a lot to think about when choosing a college. The reputation of the school, quality of the degree programs, faculty qualifications, library and information services, student services and extracurricular activities are all things students and their parents want to know before making their final decision. Students also know it’s important to attend an accredited college. But what is “accreditation,” how does it work, and why is it important to select a college that is accredited? Continue reading

Accreditation as Narrative

ACCREDITATION:  The first time you experience the accreditation process, it seems almost mystical.  The institution goes through an extensive period of self-examination, an accreditation review team visits the school, and the accrediting organization either approves or denies the college accredited status based on the results of those activities.  In the following article, higher education consultant, Marylin Newell explores the narrative process that undergirds the accreditation process.

 

Everything seems to hang in the balance when a college is going through the accreditation process.  Whether it is seeking initial accreditation or renewing its award through a five or ten year accreditation review, accreditation revolves around the self-study which is both process and narrative.  Consider that the narrative report that represent’s the school’s self-study process may be the more instrumental of the two components when it comes to convincing an accrediting commission of the institution’s ability to meet the standards established for approving accreditation. Continue reading

Why College Administrators Should Consider Social Networks

The challenge to blogging more often is finding dynamic, thought provoking, and relevant information, because that is my personal commitment to those who follow my blog. Since I am hot on the trail of improving my social media marketing skills, it should not be too difficult to fulfill that commitment as I continue to explore and discover more about how to use social (and business) networks to promote my business—and, by extension, your colleges and universities. Continue reading

In the world of Social Media Marketing, there’s always more to learn!

Maybe you are already an expert in using Web 2.0 to get more exposure or increase your professional (or personal) network. I’m not, so today I attended a seminar on Social Media Marketing and realized there is so much more potential than I am using–or could ever possibly have imagined had I continued to rely on my own limited experience with this phenomenal tool. My next few blogs will focus on what I learned and what I am implementing to improve my web presence. Hopefully, as I share my journey, you will find some helpful information that you can use. Continue reading

Speaking of Expectations…

Current student retention wisdom points to student engagement as the pivotal element for reducing attrition. Student engagement is the art of connecting students to the institution through activities, programs, communities of learners, interest groups and the like. We generally believe student engagement begins once a student is sitting in classes. Consider, however, that student engagement begins at a much earlier stage in the student’s relationship with the institution.

In the last post I cautioned Continue reading

Books, Movies, and Trailers

Would you agree there are few things more disappointing than reading a very good book then being disappointed by the movie version? As a reader, I have a certain expectation about what the movie will be like after I have read the book (or vice versa). When the two do not closely mirror one another I find myself disappointed, disillusioned and sometimes confused about which experience was real. There is a cognitive dissonance that is created when my expectations are not met by my experiences. I have a theory that the accreditation process is much the same experience. I’ll share the short version of that theory here. Continue reading

Consumer behavior theory of student departure: Advancing a theory

A Paper Presented in Partial Fulfillment of Course Requirements
For ED 5603 – Essentials for Retention in Higher Education
Capella University
January 21, 2007
Instructor: James Cook, Ph.D.

Consumer behavior theory of student departure: Advancing a theory
studentdeparture—the decision by students not to persist in their academic pursuit—is a complex phenomenon. College administrators and researchers have been relentless in their quest to understand why students who begin attending colleges drop out at notably high rates. According to Braxton, Hirschy and McClendon (2004), 45% of two-year college students and 25% of four-year college students leave college before completing their first year (p. 1). For nearly three-quarters of a century, researchers have advanced and tested theories intended to explain why some students and not others decide to leave college before achieving their personal goals. Continue reading