Market Research

It is critical to an institution’s success to know as much as possible about its target market, but most small schools do not have the resources to devote to doing the research. Without the research, colleges can’t know which programs to add (or which ones to sunset), how to target the right market for each new or existing program of study, or how to refine programs to meet current industry needs.

collegematters provides the resources to prepare a comprehensive market research including market analysis, competitive analysis, new program research and feasibility studies and more.

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